Are you interested in cooking and want to showcase your end products? Are you a professional chef or do you work in a restaurant? Good food photography is essential to attract potential customers to visit your store. It is a special form of commercial photography requiring expertise in photography, art and food styling. Excellent photographs can also be used in cookbooks, food menus and packaging information. Nowadays, the trend is to produce images of clean and simple food with minimal props, allowing people to judge the plate from their own perspective. Professional food photography takes years of training both in culinary skills and knowledge in good presentation and home economics.
Tips to Produce Good Food Photographs
The first thing to consider is the ambient lighting conditions when you take the photograph. Some low quality images cannot be discerned clearly because of poor lighting. Natural light is also preferred to artificial light so positioning the food near the window may be a good option. Props can be a useful addition but they shouldn’t overshadow the value of the food being presented. Simple props may include a colorful napkin or some cutlery which add to the vitality of the image.
In order to keep the photograph life-like, it is important to take your shots immediately after the food has been prepared. This is especially important with cold plates like ice cream or sorbets which tend to melt away when time progresses. The best time to take the image is immediately after it has been put onto the plate. To achieve this, get everything including props and lighting organized before adding the final touches. If you want to make your dish look fresh, you may wish to add some vegetable oil to give it a shining new look.
Learning from the Professionals
It takes a long time to be proficient in food photography and produce stunning images. A lot of times, beginners get a poor shot because they take the image with the camera directly above their dish. In fact, the best position is probably at an angle, close to the level of the plate. If in doubt, you can consult your favorite cookbooks to gather some experience. You can also hire a proficient food photographer to take high quality images of your dishes. To learn more about how to produce excellent food photography, a good source of information can be found in the following website: www.smithphoto.com.